This link will take you to the Pensacola Waterfront Mission site.
This link will take you to the Mobile, Alabama Waterfront Mission site.
This link will take you to the Meal Ticket Donation page.

Following Jesus… Serving The Homeless

First Bargain Center, 1963. Notice the handpainted "Rummage Sale" sign in the window.Frequently Asked Questions (FAQ’s):

History & Purpose

  • The Waterfront Rescue Mission was founded in 1949.
  • The first Thrift Store was opened in 1963.
  • Thrift Stores exist to provide funding for the Mission’s rescue and recovery programs to the Gulf Coast homeless and addicted including: food,shelterclothing, spiritual counseling,education, and career development services at “no charge.”
  • Approximately 35% of the Mission’s annual operating budget is provided by the Thrift Stores.
  • An incredible $ .68 of every dollar directly funds the Mission’s ministry to the Gulf Coast homeless, addicted and poor.
  • The Mission provides nearly 219,000 meals and 87,000 nights of shelter  every year.
  • The Mission currently operates Thrift Stores in Pensacola, Gulf Breeze, Milton, Crestview, Ft. Walton Beach, Mobile, and Foley.
  • The Mission provides services 2 Gulf Coast campuses:  Waterfront Rescue Mission (Pensacola), Waterfront Rescue Mission of Mobile (Mobile) and Day Resources (Pensacola).
  • The Mission also provides a Veterans Affairs Care Program, a Learn to Read Program, and Respite Care.

Benefits & Perks

  • Thrift Stores offer reloadable Gift Cards that may be used at any of our seven convenient locations.  Gift Cards never lose value and never expire.
  • 30 Day Warranties on select Large Appliances.
  • All Electrical Items are tested for safety and functionality.
  • Every item merchandised in our stores is checked for quality and is backed by a 7-Day Refund or Exchange Policy.
  • 7-Day Refund or Exchange on purchases (Returns are refunded to Gift Cards).
  • Thrift Stores carry a custom, branded line of high-quality, affordable mattresses from Dreamline Bedding called the “Waterfront Collection.”
  • Donations to the Mission are “tax-deductible” and receipts are available upon request or may be printed online.
  • We offer FREE donation pickup from your home or office.  Simply call your local Waterfront Thrift Store or register a convenient pickup online at

Trust & Accountability

  • The Mission earned the Better Business Bureau’s (BBB) Torch Award in 2012 and is an “Accredited Member” in good standing.
  • The Thrift Stores were the recipients of the Best of the Coast award 2013 – 2017, Best of the Bay 2014 – 2017 and Finest on the Emerald Coast 2015 – 2017.
  • The Mission is a member of all area Chambers of Commerce.
  • The Mission is a certified member of the Association of Gospel Rescue Missions (AGRM).
  • The Mission is a member of the Evangelical Council for Financial Accountability (ECFA) and adheres to its stringent “Seven Standards of Responsible Stewardship.
  • Web donations are safe and secure.  Privacy and security is protected by Starfield Technologies.
  • The Mission recycles nearly 2,000 tons of materials every year.  We are working hard to “Let Nothing Go To Waste!